HUGO Summer '24

Talents from across the creative industries – Reezy, Jasmine Jobson, Teezo Touchdown, Rikimaru, Cara Taylor, and Vinnie Hacker – make up the cast of the HUGO Summer '24 campaign. The campaign brings together two sides of the brand, red and blue. In a world of red, a door opens to reveal a world of blue, putting forward a new perspective and a fresh space to explore.

Shot by Stuart Winecoff
Agency Team Laird

Using Format